Farmington Public School District, located in Farmington Hills Michigan, has an identical social media presence on multiple different platforms. Different platforms like Facebook and Instagram contain posts that are the exact same information.
This is a good technique to reach students and families all across the board. Some families might be on twitter(X), but others might primarily use different platforms like Youtube. This district does not have their own TikTok, and this might be something in need of improvement because a large number of students use this platform.
In the end, social media is about communication. Using multiple platforms is the best way to reach every single person and ensure that they are up to date with changing information.
